Rick DaCruz
Treasurer
Rick Da Cruz brings over 25 years of executive experience to the Sustainable Furnishings Council, deeply committed to sustainability and excellence. As a seasoned leader, Rick excels in driving product development, implementing eco-friendly practices, and fostering valuable partnerships across the industry.
Current Role
Titanic Furniture (Present)
As Vice President of Business Development and Merchandising, Rick leads the overall business development for the company. This includes overseeing the quality control and assurance teams, managing the development of new manufacturing origins and mitigation strategies, as well as the company’s merchandising and assortment. Additionally, he also serves on the executive leadership council helping to shape the company’s vision and values.
Key Professional Highlights
American Freight Furniture, Mattress, & Appliance
As Vice President of International Sourcing, Rick led global sourcing strategies for a top 25 furniture retailer. He negotiated complex contracts, implemented vendor compliance standards and guidelines, and navigated complex industry regulations. Rick's leadership enhanced supply chain efficiency, addressed global trade disruptions, and promoted environmental sustainability.
Spectra Private Brands LLC (an Affiliated Company of The Connor Group)
Rick served as Vice President of Business Development (Home), where he developed domestic go-to-market strategies and guided cross-functional teams. He relaunched a dormant lifestyle brand, drove overall brand strategy, and established marketplace e-commerce relationships. His expertise in supply chain management across international markets significantly impacted the business.
Role at the Sustainable Furnishings Council
At the Sustainable Furnishings Council, Rick spearheads strategic initiatives, advocates for industry-wide sustainable practices. His proactive approach and extensive network enhance the Council's impact, promoting environmentally and socially responsible business practices. He actively participates in board meetings, contributes insights on governance matters, and ensures organizational transparency.
Rick Dacruz's leadership and dedication to sustainability continue to drive the mission of the Sustainable Furnishings Council forward, making a substantial impact in promoting eco-friendly practices within the furnishings industry.